{"id":7233,"date":"2020-11-01T09:00:55","date_gmt":"2020-11-01T08:00:55","guid":{"rendered":"https:\/\/www.blackeight.com\/?p=7233"},"modified":"2024-03-28T16:02:40","modified_gmt":"2024-03-28T15:02:40","slug":"strengthening_operational_brand_management_rewald","status":"publish","type":"post","link":"https:\/\/www.blackeight.com\/en\/strengthening_operational_brand_management_rewald","title":{"rendered":"Blackeight strengthens sparring in operational brand management with Michael Rewald"},"content":{"rendered":"<p><img loading=\"lazy\" decoding=\"async\" width=\"2200\" height=\"1467\" class=\"alignnone size-full wp-image-7226\" src=\"https:\/\/www.blackeight.com\/wp-content\/uploads\/2020\/12\/blackeight-huesgen-rewald-schlamp-klein.jpg\" alt=\"Blackeight H\u00fcsgen Rewald Schlamp\" srcset=\"https:\/\/www.blackeight.com\/wp-content\/uploads\/2020\/12\/blackeight-huesgen-rewald-schlamp-klein.jpg 2200w, https:\/\/www.blackeight.com\/wp-content\/uploads\/2020\/12\/blackeight-huesgen-rewald-schlamp-klein-300x200.jpg 300w, https:\/\/www.blackeight.com\/wp-content\/uploads\/2020\/12\/blackeight-huesgen-rewald-schlamp-klein-1024x683.jpg 1024w, https:\/\/www.blackeight.com\/wp-content\/uploads\/2020\/12\/blackeight-huesgen-rewald-schlamp-klein-768x512.jpg 768w, https:\/\/www.blackeight.com\/wp-content\/uploads\/2020\/12\/blackeight-huesgen-rewald-schlamp-klein-1536x1024.jpg 1536w, https:\/\/www.blackeight.com\/wp-content\/uploads\/2020\/12\/blackeight-huesgen-rewald-schlamp-klein-2048x1366.jpg 2048w, https:\/\/www.blackeight.com\/wp-content\/uploads\/2020\/12\/blackeight-huesgen-rewald-schlamp-klein-576x384.jpg 576w, https:\/\/www.blackeight.com\/wp-content\/uploads\/2020\/12\/blackeight-huesgen-rewald-schlamp-klein-1170x780.jpg 1170w, https:\/\/www.blackeight.com\/wp-content\/uploads\/2020\/12\/blackeight-huesgen-rewald-schlamp-klein-1600x1067.jpg 1600w, https:\/\/www.blackeight.com\/wp-content\/uploads\/2020\/12\/blackeight-huesgen-rewald-schlamp-klein-1920x1280.jpg 1920w\" sizes=\"auto, (max-width: 2200px) 100vw, 2200px\" \/><\/p>\n<p>The brand consultancy Blackeight has taken the marketing consulting division to a new level and strengthened its personnel. Michael Rewald, a brand expert with many years of experience, has been leading the team and this business unit as Managing Brand Consultant since 01 November 2020. Rewald has been working as an independent brand consultant for companies, agencies and start-ups for the last two years after 16 years at Grey Group, most recently as CMO of the Group and as Managing Director of the CI\/CD division KW43 Branddesign. \u00bbFollowing the Blackeight philosophy of understanding brand as part of corporate strategy is the future of brand management. To consistently derive further steps from the brand, such as innovation, leadership and experience, is a success and differentiation factor for companies. This is where I can contribute my experience and develop further together with the team at Blackeight\u00ab, explains Michael Rewald.<\/p>\n<p>&nbsp;<\/p>\n","protected":false},"excerpt":{"rendered":"<p>The brand consultancy Blackeight has taken the marketing consulting division to a new level and strengthened its personnel. Michael Rewald, a brand expert with many years of experience, has been leading the team and this business unit as Managing Brand Consultant since 01 November 2020. Rewald has been working as <a class=\"moretag\" href=\"https:\/\/www.blackeight.com\/en\/strengthening_operational_brand_management_rewald\">read more&#8230;<\/a><\/p>\n","protected":false},"author":4,"featured_media":7205,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[407,238,408],"tags":[410,228,415,414,412],"coauthors":[193,195],"class_list":["post-7233","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-armin-schlamp-en-2","category-article-2","category-matthias-huesgen-en-2","tag-blackeight-en-2","tag-blackeight-en","tag-michael-rewald-en","tag-operational-brand-management","tag-operative-markenfuehrung-en"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.5 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Blackeight strengthens sparring in operational brand management with Michael Rewald - BLACKEIGHT - Brand Sparring Partner<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.blackeight.com\/verstaerkung_operative_markenfuehrung_rewald\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Blackeight strengthens sparring in operational brand management with Michael Rewald - BLACKEIGHT - Brand Sparring Partner\" \/>\n<meta property=\"og:description\" content=\"The brand consultancy Blackeight has taken the marketing consulting division to a new level and strengthened its personnel. Michael Rewald, a brand expert with many years of experience, has been leading the team and this business unit as Managing Brand Consultant since 01 November 2020. Rewald has been working as read more...\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.blackeight.com\/verstaerkung_operative_markenfuehrung_rewald\" \/>\n<meta property=\"og:site_name\" content=\"BLACKEIGHT - Brand Sparring Partner\" \/>\n<meta property=\"article:published_time\" content=\"2020-11-01T08:00:55+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2024-03-28T15:02:40+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.blackeight.com\/wp-content\/uploads\/2020\/12\/blackeight-huesgen-rewald-schlamp.png\" \/>\n\t<meta property=\"og:image:width\" content=\"500\" \/>\n\t<meta property=\"og:image:height\" content=\"462\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<meta name=\"author\" content=\"Armin Schlamp, Matthias H\u00fcsgen\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Armin Schlamp, Matthias H\u00fcsgen\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"1 minute\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/www.blackeight.com\\\/verstaerkung_operative_markenfuehrung_rewald#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.blackeight.com\\\/verstaerkung_operative_markenfuehrung_rewald\"},\"author\":{\"name\":\"Armin Schlamp\",\"@id\":\"https:\\\/\\\/www.blackeight.com\\\/#\\\/schema\\\/person\\\/7bde3d62621563d0ca76fb2f89af0018\"},\"headline\":\"Blackeight strengthens sparring in operational brand management with Michael Rewald\",\"datePublished\":\"2020-11-01T08:00:55+00:00\",\"dateModified\":\"2024-03-28T15:02:40+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/www.blackeight.com\\\/verstaerkung_operative_markenfuehrung_rewald\"},\"wordCount\":156,\"image\":{\"@id\":\"https:\\\/\\\/www.blackeight.com\\\/verstaerkung_operative_markenfuehrung_rewald#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/www.blackeight.com\\\/wp-content\\\/uploads\\\/2020\\\/12\\\/blackeight-huesgen-rewald-schlamp.png\",\"keywords\":[\"Blackeight\",\"Blackeight\",\"Michael Rewald\",\"operational brand management\",\"Operative Markenf\u00fchrung\"],\"articleSection\":[\"Armin Schlamp\",\"Article\",\"Matthias H\u00fcsgen\"],\"inLanguage\":\"en-US\"},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/www.blackeight.com\\\/verstaerkung_operative_markenfuehrung_rewald\",\"url\":\"https:\\\/\\\/www.blackeight.com\\\/verstaerkung_operative_markenfuehrung_rewald\",\"name\":\"Blackeight strengthens sparring in operational brand management with Michael Rewald - 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