{"id":3436,"date":"2017-07-28T10:27:07","date_gmt":"2017-07-28T08:27:07","guid":{"rendered":"http:\/\/www.blackeight.com\/?p=3436\/"},"modified":"2020-11-17T10:35:59","modified_gmt":"2020-11-17T09:35:59","slug":"karsten-kilian-m3ve-at-blackeight","status":"publish","type":"post","link":"https:\/\/www.blackeight.com\/en\/karsten-kilian-m3ve-at-blackeight","title":{"rendered":"Prof. Dr. Karsten Kilian and M3ve visited Blackeight"},"content":{"rendered":"

30 students of the Master\u2019s program \u00bbBrand and Media Management\u00ab (M3ve) and the program\u2019s director Prof. Dr. Karsten Kilian (Markenlexikon.com<\/a>) visited the Munich-based brand consultancy Blackeight on June 23rd 2017.<\/p>\n

Together with Manuela Liebertz, Marketing and Brand Management at MAN Truck & Bus, our Brand Sparring Partner Daniel H\u00f6pfner and Anna Scheuernstuhl provided insights into brand management at MAN Truck & Bus. After a vivid and exciting discussion, the group visited the MAN factory in Karlsfeld where our guests from W\u00fcrzburg could experience the implementation of the brand strategy into day-to-day work first-hand. At the end of the day, the group visited the brand architects Schmidhuber & Partner.<\/p>\n

\u00bbThe insights into the daily business of the brand consultancy Blackeight were very exciting. Our Master\u2019s students still talked about the findings from the presentation and the knowledge acquired from the discussion long after the visit.\u00ab, said Prof. Dr. Karsten Kilian. \u00bbMany thanks for the hospitality. We would be glad to come again.\u00ab<\/p>\n","protected":false},"excerpt":{"rendered":"

Blackeight provided the students and Prof. Dr. Karsten Kilian exciting insights into the daily business of a brand consultancy<\/p>\n","protected":false},"author":7,"featured_media":6988,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[238],"tags":[260,262,263,254,261],"coauthors":[200,202],"class_list":["post-3436","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-article-2","tag-fhws-en","tag-karsten-kilian-en","tag-m3ve-en","tag-university","tag-wuerzburg-en"],"acf":[],"yoast_head":"\nProf. Dr. Karsten Kilian and M3ve visited - Blackeight Brand Consultancy<\/title>\n<meta name=\"description\" content=\"Blackeight provided the students from Master's program M3ve and Prof. Dr. Karsten Kilian exciting insights into the daily business of a brand consultancy.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.blackeight.com\/en\/karsten-kilian-m3ve-at-blackeight\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Prof. Dr. Karsten Kilian and M3ve visited - 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