Brand Sparring Partner

Success is the result of a sound idea and a strong brand.
A strong brand does not have to be convincing it has to lead the way.

Blackeight is the counterpart for strategic and operational brand management. The brand is the conceptual anchor for all decisions – it is an overarching management tool. By combining strategy consulting with implementation expertise, we – as brand sparring partner – will make the management of your brand more effective.

Blackeight visits WFI for the second time

The former WFI student Tamara Ertl and Marie Buschhorn gave a guest lecture at the Ingolstadt School of Management as part of the master lecture »Service Management« with Prof. Dr. Jens Hogreve and Hannes Fleischer.

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